Today’s guest blogger is Lisa Ford,? CSP, CPAE.? With over 20 years of experience presenting to businesses, associations and government, Lisa Ford is best known for her work in the areas of customer service.? She is the author of the videotape series How to Give Exceptional Customer Service, the #1 selling business tapes in the U.S. for over 3 years. Her other videos and audiotapes include: Developing a Customer Retention Program, Building a Customer Driven Organization: The Managera
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